Have you ever just sat down and dreamt a little? Forgotten about all of the social norms, what’s expected of you, and DREAM? It’s really fun and has truly been inspiring me lately. One thing I have all of my clients do is tell me their ideal client. It helps me know a lot about how to create their visuals and who to aim for when I’m designing. If their ideal client is a hippie/chique woman, the visuals will be totally different than if their ideal client was a coffee drinking bearded man. It says a lot about your business and can really give you some great direction. Your ideals effect everything!
To help you achieve your ideals, I came up with three fun dreams for you to dream! But there’s a catch- they are followed by things you need to do. As much as I wish I could perform magic, dreams can’t be created without doing something about them.
So Dream- then DO! And your dreams will come true… (oooh rhyming and truth.. so good right?? 
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Here it goes!!
- Figure out who your ideal client is // Then FIND them! If your business works with individuals, who are they? What industry do they work in, who do they jam out to on their ipod, where do they live? Once you know this- go out and FIND them! Where are these people hanging out? Are they reading a certain blog? Then YOU need to be reading that blog. Are they at a particular networking event? Then YOU need to go to that event and meet them all! Your clients are out there- you just need to know where and get to know them.
- Dream up your ideal business situation // Then take ONE step towards it. Do you have employees? Do you have a set schedule? Make your own schedule? How much money are you making? Where is your office located? If your dream is to work with a team- ask around and see if someone you could see yourself working with would be up for collaborating on a project. See if a local college student would like to come along with you on that engagement shoot you’re doing this weekend. Doing these things will give you experience in working with others, allow you to network and move towards your goal of working with others in your business. It’s ONE step closer to your dream! Whatever it is you dream up for your business, see if you can take just one step towards it. Wether that be learning about it, starting a savings account towards it, or even DOING it if you can. If you can’t- what do you need to do to get there? Then do that.
- Dream up the coolest project ever // And DO it. Personal projects are one thing I miss about college so much. Doing work without any clients telling you how to do it. Ah, a dream for any creative person! Guess what? You have a business. Create something for that! Be your own client and make some RAD stuff without anyone holding you back! Have you always wanted to do a photo shoot in a certain place styled a certain way? Grab some attractive friends and make it happen. No one is stopping you. It will be an amazing portfolio piece and guess what- you’ll probably attract people who like what you did which means… more awesome work similar to what you would do with no one telling you what to do. BAM. Your portfolio builds and now you have your niche. And you had a blast creating it!
Easy, right? Just three simple ways you can dream up your business and then get practical and make it happen.
Notice how there’s quite a lot of talk about “DOING” in this post? In order to make things happen you have to do things. They may not be easy or fun, but to achieve your goals, they are necessary. It’s so much fun to dream, but what’s even more fun is to see those dreams come into reality. And that takes DOING. So dream a little dream! Then DO something about it! You won’t ever regret the work you put into making your dreams a reality.
Happy Tuesday friends!!